Love at First Insight

With Valentine’s Day around the corner, it only makes sense that a lot of people have love on the brain. I know it’s a Hallmark holiday and I don’t put much weight into celebrating on a specific day. But, I do think it’s worthwhile to compare falling in love with a person, to falling in love with insights. At the very least, it makes for a pretty interesting blog post. 

Does “Love at First Sight” really exist? The concept actually dates back to the Greek and Roman empires where, if one was struck by Cupid or Eros’ arrow, the recipient would fall madly in love with the first person they would lay eyes on, even if it was a stranger. Since then, it’s been the basis of many books, movies and even songs. Styx sang about it in 1991, proclaiming ”Love at first sight. So rare, and so exciting.” 

Love at first sight has also been transferred to inanimate objects like cars, houses, and so well epitomized when Carrie Bradhsaw saw a pair of Manolo Blahnik shoes in a NYC store window. Or the now infamous quote from Jerry Maguire: “You had me at hello.” It’s that overwhelming feeling the first time you see something, you just can’t stop loving it. The butterflies in your stomach, the sweaty palms of your hands, and usually the inability to form complete sentences. 

Come on, we’ve all had that feeling!

So what on earth does this all have to do with process intelligence? A lot actually.

Like a First Date with Your Business 

Process intelligence brings work into an entirely new light. It gives you a fresh perspective on what you’ve previously seen as just “process.” Think of that person you’ve never really been interested in or didn’t know at all. Suddenly, you find them irresistible once you get to know them. That’s process intelligence. It takes every process inside your business and turns it into something truly open and interesting…and valuable. 

If you’re involved with enterprise transformation, operational re-engineering, or process automation, this is true love. Process intelligence makes processes attractive by opening up the details of every task so you’ll want to learn more, do more, and use it more. And, just like love at first sight, you’ll yearn to be with process intelligence all the time. It all just clicks.

The more you discover about your business and the underlying processes, the more you’ll want to explore. Process intelligence lets you spend time learning how your business really operates, how teams work differently to achieve the same ends, and where workarounds introduce risk or compliance issues. You’ll also uncover surprises that make you that much more curious, along with the ability to explore even more. 

Keeping the Spark Alive

When FortressIQ customers talk about our platform, they frequently use the word “love.” They love putting it to work, seeing the data, and getting real value from these never-before-possible insights. 

With love, unfortunately, sometimes those feelings fade. Not with FortressIQ. It’s common for customers to use the word “love” more often the longer they use our platform. The insights it provides gives them more opportunities to bring more value to their business, in more areas, and in more ways. 

Our platform also lets customers easily explore areas of their business they may not have considered. Since it’s fast and easy to use, customers can spread the love to more teams, regions, projects, and opportunities. Wherever there’s a need to decode work, FortressIQ can be quickly deployed to uncover real-time, accurate, and detailed process intelligence. 

The more it’s used, the more customers fall in love. Even after a process is optimized or re-engineered, FortressIQ offers continuous monitoring in the background so customers get continuous visibility to see adoption rates, workarounds, roadblocks, or opportunities for increased efficiency. It also shows variances across different teams, regions, or shifts so customers know where to focus their efforts on continuous or incremental improvements. 

Intelligence is Sexy

Process mapping, process mining, process discovery; they’re all like a bad relationship. You deserve better. You’re wasting your time being unfulfilled. It’s painful. Worse yet, you’re devoting effort and resources to traditional techniques that return limited visibility and limited value. You’re then basing transformational decisions on that limited data. It’s no wonder nearly 9 out of 10 enterprise transformations fail to deliver sustainable value and result in $900 billion wasted annually.

It’s time to move on. You’re better than those traditional methods.

Change your perspective with FortressIQ Process Intelligence. It delivers detailed, documented visibility into the processes that drive your business…or hold it back. FortressIQ Process Intelligence insights can be used to enhance the employee experience, redesign processes, optimize operations, and accelerate your business. Complete, enterprise-wide data is available in days with FortressIQ, as opposed to incomplete data that can take months to gather and analyze with traditional methods. 
Sounds attractive, right?  “C’mon, let’s process intelligence and chill.”